{"id":5853,"date":"2021-07-19T16:59:17","date_gmt":"2021-07-19T19:59:17","guid":{"rendered":"http:\/\/mapes.wsihost.com.br\/?page_id=5853"},"modified":"2021-10-27T15:22:08","modified_gmt":"2021-10-27T18:22:08","slug":"strategic-and-tactical-plan","status":"publish","type":"page","link":"https:\/\/mapesolutions.com\/en\/strategic-and-tactical-plan\/","title":{"rendered":"Strategic and Tactical Plan"},"content":{"rendered":"<section class=\"kc-elm kc-css-856517 kc_row\"><div class=\"kc-row-container  kc-container\"><div class=\"kc-wrap-columns\"><div class=\"kc-elm kc-css-481565 kc_col-sm-12 kc_column kc_col-sm-12\"><div class=\"kc-col-container\">\t\r\r\t<div class=\"kc-elm kc-css-940079 \">\r\r\t\t<div class=\"section-title  t_left\">\r\t\t\t\t\t\t\t<h5>Life Science<\/h5>\r\t\t\t\t\t\t<h2>Marketplace Access<\/h2>\r\t\t\t<h2> <span>Strategic and Tactical Plan<\/span><\/h2>\r\t\t\t\r\t\t\t\t\t\t\r\t\t\t\t\t\t\r\t\t\t\t<div class=\"em-bar-main\">\r\t\t\t\t\t<div class=\"em-bar em-bar-big\"><\/div>\r\t\t\t\t<\/div>\r\t\t\t\t\r\t\t\t\r\r\t\t\t\t\t\t\r\t\t\t\t\r\r\t\t<\/div>\t\r\r\t<\/div>\t\r\r\t<div class=\"kc-elm kc-css-659279 kc_text_block\"><\/p>\n<p>Strategy represents the art of seeing a new \u2013 and better \u2013 position for the company\/product and of applying activities to achieve established objectives, even when faced with existing difficulties. This process is carried out in phases.<\/p>\n<p>After the situational diagnosis, an analysis of the critical success factors, analysis of the external environment (through the identification of stakeholders) and the elaboration of scenarios are carried out. Subsequently, an analysis of the internal environment is carried out. As a next step, the relationship between the internal and external environment is studied through the SWOT matrix. As a result of all this analysis, the implementation of the strategy and an outcome evaluation system is developed. The tactical step consists of executing, monitoring and analyzing the results.<\/p>\n<p>Planning comprises the development of a SWOT analysis, patient access journey, target customers, positioning the technology in the market, evaluating the technology&#8217;s value messages and finally tactical activities in the field.<\/p>\n<p>\n<\/div><\/div><\/div><\/div><\/div><\/section>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":6,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-5853","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Strategic and Tactical Plan - Mapes<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mapesolutions.com\/en\/strategic-and-tactical-plan\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Strategic and Tactical Plan - Mapes\" \/>\n<meta property=\"og:description\" content=\"Life Science Marketplace Access Strategic and Tactical Plan Strategy represents the art of seeing a new \u2013 and better \u2013 position for the company\/product and of applying activities to achieve established objectives, even when faced with existing difficulties. This process is carried out in phases. 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This process is carried out in phases. 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